Kari Traa, the fastest growing women’s sports brand in Europe, inspires women to live happier, healthier and stronger lifestyles. A way of life inspired by the founder, Kari Traa, a champion freestyle skier with three Olympic medals to her name.
Kari´s story begins in Voss, the small town caught between the Norwegian fjords and mountains, where she was born and raised. Her Norwegian heritage has not only given Kari a talent for sport but also an eye for design and a passion for creativity. Fond childhood memories, the rugged Norwegian nature and a strong sense of Scandinavian traditions are still the sources of inspiration for Kari Traa’s designs.