Norrona brand page. People hiking
The fourth generation, Norwegian family owned company, Norrøna, is steeped in creating quality products that are designed for function and suited for outdoor adventure. The combination of function and quality is the guiding principle that Norrøna has, to this day, pursued.

Established in 1929 by Jørgen Jørgensen, a Norwegian outdoor enthusiast, Norrøna is a family-owned and family-run brand that strives to create the best possible products for hiking, mountaineering, ski, snowboard, arctic surf, mountain biking and hunting. They were the first to introduce Gore-Tex into Europe in 1977, and have lead the way in fabric development and product innovation over the forty years since. The highly technical and versatile products use Gore-Tex to ensure a reliable waterproofness and breathability, ideal for those who spend their time in the backcountry.

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Experience the pinnacle of mountain performance with Norrona ski gear. From the iconic Lofoten collection to versatile all-mountain jackets, Norrona delivers top-tier protection for every adventure. Norrona jackets blend GORE-TEX technology with innovative design, ensuring you stay dry and comfortable in the harshest conditions. The Norrona Lofoten range offers supreme waterproofing and breathability, perfect for intense freeriding sessions. With features like helmet-compatible hoods, underarm vents, and integrated powder skirts, Norrona ski jackets adapt to your needs on and off-piste. Pair them with Norrona ski pants for a complete system that moves with you. 

Norrona is a family-owned Norwegian outdoor brand established in 1929 by Jørgen Jørgensen, known for pioneering Gore-Tex in Europe and leading innovations in technical outdoor apparel.

Norrona designs highly technical gear for hiking, mountaineering, skiing, snowboarding, mountain biking, arctic surfing, and hunting, with a focus on durability and performance in extreme conditions.

Norrona extensively uses Gore-Tex technology to provide reliable waterproofness and breathability, ideal for backcountry and harsh weather environments.

Materials include advanced synthetics, Gore-Tex membranes, and durable fabrics engineered for breathability, insulation, and waterproofing to withstand extreme conditions.

Innovations include specialised ventilation systems, articulated joints for mobility, reinforced wear areas, and tailored fits to optimise comfort and performance during outdoor activities.


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