At Cotswold Outdoor, for us the outdoors is everything and we want to do whatever we can to look after it for generations to come. One of the ways we’re trying to do this is by supporting projects that actively protect the outdoor places we love, and help minimise both our own and our customer’s environmental impact. That’s why we’re delighted to be working with City to Sea as a part of Refill - their award-winning behaviour-change campaign - that’s tackling the global issue of plastic pollution head on by helping people to live with less waste.
City to Sea is a not-for profit organisation which campaigns to stop plastic pollution at its source. They’re focused on combatting the most polluting single-use plastic items - things like drinks bottles/cups, caps, lids, food packaging etc - which make up almost half of all litter found in our rivers and on beaches. Initiatives like Refill do this by offering a simple, practical solution to prevent these plastics ending up as waste, or worse still, in the natural environment.
How does it work?
Refill is the world’s first dedicated app that aims to reduce plastic waste by connecting people to free drinking water on the go, by helping them find locations where they can refill their reusable water bottle for free. At Cotswold Outdoor, we’re part of a network of over 40,000 businesses that app users can tap into, offering free water refill stations in all our stores as an alternative to buying single-use plastic drinks elsewhere.